How are you better than Tony Robbins when it comes to coaching?
If you’re unsure how to answer that…
Then, the story of my client named Brian might interest you.
You see, Brian encountered a question to this effect in one of his first Impact calls.
After more than an hour of talking to a coaching prospect…
He finally had the opportunity to quote a price.
And his client replied:
“Oh. That’s the exact same price as Tony’s coaching.”
After that, Brian just froze.
He couldn’t get it out of his head.
And as you can tell, he lost this client.
But after joining my coaching program…
Brian told me how he could have handled the call better.
Let me summarise what he said:
Not all coaches that do business coaching have their own business or have succeeded in business.
Not all of them actually know what it takes to grow and scale a business.
They might just teach you the right mindset… but not the right action.
At the same time, I also told him this:
If someone ever compares your coaching price to Tony Robbins’s…
Acknowledge the fact.
After all, they’re not wrong.
But also point out that what you offer is a completely different coaching experience.
Everything that Tony Robbins teaches is around performance psychology from 40 years ago.
It’s what he did 4 decades ago in order to be successful… And it’s not necessarily applicable today.
But the stuff you’re going to be learning from me right now…
…is what I have just done in my business to help grow it in the present.
Isn’t that what you want?
Won’t you want something that’s relevant today than lessons that someone learned 40 years ago?
You’re different from Tony, from me, and from anyone else.
So, embrace your difference.
Use it to your advantage.